Scale & Proportion
The relationship among element sizes and their fit to one another and to the space
The five levels
Each anchor describes what separates one level from the next — not a general description of quality. This is the text the evaluator itself reads.
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Level 1 Below Standard
Random sizes with no proportion between them
Example A huge logo beside text lost in its smallness
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Level 2 Approaching
Partial proportion with one stray size breaking the harmony
Example Most sizes sensible and one exaggerated
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Level 3 At Standard
Logical proportion making sizes harmonious
Example Sizes step through a clear logic
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Level 4 Above Standard
An intentional scale building hierarchy and visual drama
Example A bold size gap creating a strong impact
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Level 5 Exemplary
Exceptional proportion making each size feel like the only right one
Example It's hard to imagine any element at a different size
Where does your own work sit on these levels?
Submit one work to be read against this criterion alone: your position across the five levels, why you are not higher and why not lower, three literal quotes from your own work, and one exercise with its success check. Your first card is free.
Price: 7 SAR · Included in Pro & Artist Plus · First one free — Pricing details
Read my work by this criterionOther criteria in the same art
Guiding viewer's eye with clear visual priorities
The five levels →Correct connection and shaping of Arabic letters without breaking or distortion, with awareness of script and kashida as an aesthetic decision.
The five levels →Laying out right-to-left for Arabic content: direction, alignment, and mirroring of directional elements.
The five levels →Guiding the viewer's gaze along a defined path (entry point, then secondary content, then call to action) using size, contrast, and position together.
The five levels →Using empty space as active design element, not waste
The five levels →Selecting harmonious color palette expressing identity or message
The five levels →Aligning element positions to a grid and alignment lines that give the design order
The five levels →Using differences in size, color, and weight to build distinction and focus
The five levels →